New Balance Kawhi Signature
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New Balance KAWHI 1 for Players Who Accept No Limits
Long known for producing performance track and running shoes and popular casual footwear, New Balance first entered the hoops arena in the 1980s, partnering with mega-star endorser James Worthy. In 2018 the company inked a deal with All-Star small forward and shooting guard, Kawhi Leonard to promote its New Balance basketball shoes, starting with the OMN1S basketball sneaker line and then introducing his own signature sneaker. Leonard directly influenced the design, aesthetics, and performance features of his New Balance KAWHI 1 mid-cut basketball shoe.
It’s All About Balance
Built for a big man on the move, the New Balance KAWHI 1 features a combination synthetic and stitch upper to achieve an effective balance between lightweight construction and supportive design. Nicknamed the Klaw for his massive 9.75″ x 11.25″ hands, Leonard’s free-ranging style of play combines defensive prowess and offensive brilliance. As he asserts his dominating size and power all over the court, the 230-pound Leonard relies on a very responsive FuelCell foam midsole in his KAWHI 1 shoes to absorb impacts and deliver energy return. The sneaker includes a full-length performance plate to promote lateral stability and smooth transitions from heel to toe. A reinforced toe cap adds durability. The same comfort and support features that make the New Balance KAWHI 1 a superb court shoe also makes it a great choice for street wear.
Exploding in Popularity
While the company has enjoyed a loyal following for decades in niche sports markets and the casual footwear sector, recent years have shown a huge global surge. In 1976, the 320 running shoe was the company’s first to include the now-famous “N” logo. For many, the icon represented old-time “dad’s shoes” and hindered the brand’s acceptance among young sneakerheads. But an ever-growing retro-cool movement and the debut of the New Balance KAWHI 1 has fueled a phenomenon, dramatically expanding the brand’s footprint.
Eastbay.com carries hundreds of men's New Balance shoes in sport-specific and non-athletic models and dozens of boys' New Balance shoes to introduce the next generation to the brand. Women will also find softball and running shoes and casual-chic kicks for all-day wear.