Vans Shoes Sale

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Small Beginnings

The Van Doren Rubber Company was started in Anaheim, California in 1966 by Paul Van Doren, Jim Van Doren, and Gordon C. Lee. On opening day, the store only had display models — the boxes on the shelves were, in fact, all empty. Nevertheless, 12 pairs of shoes were sold that day. Customers could order shoes in the morning and pick them up later in the day. By the early ’70s customers started referring to the shoes simply as “Vans.”

Making a Splash

Skateboarding fever swept the nation in the 1970s, and skateboarders — proud of their counterculture reputation — wanted shoes with new and different colors and designs. In response, the company developed the Era line. Vans quickly became the shoe for skateboarders. Then, in 1977, a new slip-on shoe was released, and it was soon the most popular footwear in Southern California.

Off the Wall

In the mid-1970s, the phrase “off the wall” was embraced by the SoCal skateboarder community and became synonymous with their spirit of rebellion and creative expression. Vans adopted the slogan and incorporated it into a new logo, and, more than 40 years later, it still appears on the company’s shoes.

For a decade and a half, Vans were only sold in the firm’s official stores in SoCal. That all changed when a pair of checkerboard slip-ons were featured in the 1982 film Fast Times at Ridgemont High — Vans exploded onto the national scene.

Going Strong

Among the most popular models is the Authentic, the deck shoe originally released in 1966 when the company first opened. The iconic silhouette still looks very much as it did in those early days of the ’60s. With a lightweight canvas upper, EVA insert for extra cushioning, and traditional gum-rubber outsole, the Authentic transcends time and place because of its classic look and profile.

The Era line is still the go-to shoe for both skaters and non-skaters alike. Both the men’s and women’s models feature a double-stitched upper and padded tongue for extra comfort, and the signature waffle outsole adds a dash of style to the classic profile. Looking for something different? Reach new heights with the Era Platform.

Lace up a pair of Sk8-Hi kicks for extra support and ankle protection. Introduced in 1978, the legendary silhouette features padded collars, sturdy uppers, and reinforced toecaps that make the Sk8-Hi one of the most comfortable and durable shoes you can slip your foot into.

Get Into Gear

Eastbay carries a wide variety of classic Vans shoes. In addition to the Authentic and Sk8-Hi, check out the Classic Slip-On, released in 1977, and the Old Skool, immediately recognizable by the jazz stripe along the side. And, although Vans is primarily known as a skate shoe, the company also makes BMX shoes, snowboarding boots, sneakers, slide-ons, and a wide range of apparel such as T-shirts, hoodies, socks, watches, and other accessories.

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