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Southpole has established the company as a respected manufacturer of denim jeans. Southpole denim features unique designs that distinguish their creations from other urban brands. Southpole jeans use sandblasting, whiskering, stonewashing and fading and a variety of styles, including straight-leg, skinny, regular, relaxed and loose fit designs to offer a wide variety of choices to their fans.
Southpole jackets have also become one of the company's most popular offerings. Southpole now offers bomber style jackets, varsity jackets, padded and hooded jacket designs, and members only jackets. Southpole jackets include features like faux-fur details, wool fabrics, Sherpa linings, and padded puffy jacket designs.