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In his second season, Kobe Bryant began to show the signs of greatness that we know today. Bryant averaged over 15 points per game and was selected to appear in his first ever NBA All-Star Game. Comparisons to legendary players like Michael Jordan and Magic Johnson began to be seen as Kobe Bryant raised his scoring average to nearly 20 points per game in 1998-1999.
Kobe Bryant shoes at the time were becoming increasingly popular as well with designs like the adidas Kobe, adidas Kobe II and KB8 becoming sought after amongst sneaker collectors.
In 2000, Kobe Bryant would get his first NBA World Champion ring. Then in 2001 and in 2002, Bryant and the Los Angeles Lakers added two more NBA Titles to become back-to-back-to-back World Champions. It was after the 3rd consecutive NBA Championship that the Lakers dismantled and things changed. Kobe Bryant had signed a new sneaker deal with Nike and began to carve his name further into the NBA record books. During the 2002-2003 season Kobe Bryant scored 40 or more points for 9 games in a row and finished the month of February averaging 40.6 points per game.
In 2006, Kobe Bryant scored a career-high 81 points against the Toronto Raptors wearing his first signature shoe from Nike, the Nike Zoom Kobe. That season Kobe won his first NBA Scoring Title by averaging 35.4 points per game for the 2005-2006 season. For the 2006-2007 NBA season, Kobe Bryant changed his jersey number from 8 to the number 24 and Kobe added his second consecutive NBA Scoring Title. Kobe Bryant won the NBA Most Valuable Player Award in 2008 while wearing the Nike Zoom Kobe III.
In 2008, with Nike Basketball unveiling lightweight technologies like Flywire and Lunar Foam cushioning, the direction of Kobe shoes changed the course of basketball shoes. The Nike Zoom Kobe IV was the first mid-cut shoe in the Kobe signature line and helped Kobe Bryant win his fourth World Championship, special colorways of the Kobe shoes became increasingly popular.
With the 2009-2010 season, Nike again developed a new Kobe shoe, the Zoom Kobe V, which was a true low-top basketball shoe. Again, special colorways and Kobe's on-court achievements helped make the Zoom Kobe V and Zoom Kobe VI sought after designs.
Nike has continued to develop groundbreaking technologies with the Kobe Bryant signature line and the Zoom Kobe VII continued that with the revolutionary Kobe System that couples selectable elements to offer a completely customizable fit and performance.